Who are Something Changed?

Something Changed is led by Andy Baines, CEO & Founder.

Andy brings 30 years of experience in leadership in industry, and with that comes a deep network of contacts, expertise and supporting services - including via Networked Services who are here to support you.

Growth through Products, Services, Channels, Strategies, Business Models.

Profitability through Direct, Indirect and Overhead efficiency projects delivering Shareholder Value Add, ROCE and strong project RoIs.

A middle-aged man with gray hair and beard, wearing a blue suit jacket and a white shirt with blue polka dots, standing indoors in front of a blurred background with text.

Here’s Andy’s LinkedIn profile.

Andy comes from a design background and has developed his leadership style using design methodologies to creatively solve business problems and to add new value.

Here are some examples of his work in the public domain which throughout has required a team-based delivery ethos…

Our Work, Our Clients, Our History

Cameo launch, March 2024, VADO MD**

Group of professionals wearing matching light gray blazers, standing together at an indoor event, with booths and signage in the background.

Bridgwater Operations, Summer 2024, VADO MD**

Collage of three images: First shows workers in a warehouse with tall shelves filled with boxes, two young men and woman in safety vests walking; second shows a worker with a clipboard operating a forklift in warehouse with boxes on high shelves; third shows an empty modern office space with desks, chairs, computers, and large windows.
Close-up of a modern metallic door handle with a textured grip on a glass door, with a blurred background showing a window and an easel.

Safari / Zoo launch, May 2025, VADO MD**

Project Leapfrog - Commercial IoT solution, JP Morgan, Microsoft, 2020-2022, Kohler, VP Global Commercial Products**

A modern, futuristic skyscraper with large glass windows and an intricate design, with people and cars at its base.

220 Central Park South, Vornado, LendLease, Thierry Despont, Best Plumbing, Next Luxury, 2016-2020, Robern, President**

Luxurious modern bathroom with large window showing city skyline, marble bathtub, black and white marble walls, and elegant fixtures.

Engagement, Change, 2015-2019, Robern, President**

Collage of five photos from a corporate celebration, featuring people in formal wear, some with party hats and glasses, gathered around a cake, giving speeches, and posing for group photos.

Cultural Change / Collaboration, 2011-2015, Kohler Mira, NPD Director**

Two men in suits celebrating at the IF design awards 2013, next to images of modern technological items including a laptop, a device with a blue casing, and a contemporary bathroom with a toilet and a sink.

Contact us and let’s start a conversation so that we can get you what you need.

** as full time employed leader

*** as consultant