Company Name (optional):

Strategy By Design Questionnaire

How healthy is your business strategy and how ready are you to take next steps?

1. When did you last do a business strategy?

1 - Within 6 months
2 - Less than 12 months
3 - More than a year, less than 2
4 - More than 2 years, less than 5
5 - More than 5 years, or never done a plan

2. How good was your last strategic plan? (1 is great, 5 is poor)

1 - Great
2
3
4
5 - Poor

3. How much opportunity is there for disruption in your industry?

1 - None
2
3
4
5 – Lots of opportunity

4. Has your industry stagnated? (1) or is there high innovation? (5)

1 – Highly Stagnated
2
3
4
5 – Dynamic/Innovative

5. How likely are your competition or new entrants to disrupt your business?

1 - Unlikely
2
3
4
5 - Highly likely

6. Do you have the internal talent/time to develop and execute new business strategies?

1 - Yes, plenty of available talent
2
3
4
5. No (available) talent/time

7. If you carry on as you are (maintaining the status quo), not updating your plans, how risky is that?

1 - Not risky
2
3
4
5 - Very risky

8. How open-minded is your leadership team to change?

1 - Closed-minded
2
3
4
5 - Very open-minded

9. How large is your business? (or area of business) sales in £m

1 - under £3m
2 - over £100m
3 - £30m-100m
4 - £3m-10m
5 - £10m-30m
6 - Prefer not to say

9b. How many employees do you have in this team? (Only if question 9 answer is "Prefer not to say")

1 – less than 20
2 – more than 250
3 – between 120-250
4 – between 20-50
5 – between 50-120
Prefer not to say

10. How worried are you about the future for your business?

1 - Not worried
2
3
4
5 - Very worried

Spider Graph Explanation
The closer the shape is to the centre, the healthier your strategy appears. The more the area stretches outward (bigger the web), the larger the strategic need across these dimensions.
Each axis is a question; a score of 1 is close to the centre, 5 is further out.

This questionnaire will not be saved, is anonymous, and confidential for you.
For a more in-depth review, please get in touch via the link at the top of the page. Print this page as a pdf and email to andy.baines@somethingchanged.co.uk and we can take it from there. Rest assured: that information will also be treated in confidence and all data is GDPR compliant.

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